Polariod instant camera, OneStep
Date: 1977-1990s
Inventory Number: 2004-1-0085a
Classification: Camera
Subject:
Maker: Polaroid Corporation (1937-present)
Owner: Edwin H. Land (1909 - 1991)
Cultural Region:
Place of Origin:
Dimensions:
9.3 × 11 × 14 cm (3 11/16 × 4 5/16 × 5 1/2 in.)
box: 25.4 × 27.3 × 12.1 cm (10 × 10 3/4 × 4 3/4 in.)
Accessories: carrying case
Description:
Non-Folding SX-70 camera named OneStep, made of a rigid blue and white plastic body. It has an electronic shutter, a programmed auto exposure system, and a flashbar socket for flash. It is equipped with a single-element, fixed focus 103 mm f/14.6 plastic lens. It has a synthetic neck strap.
Original retail price: $39.95. This camera comes with a leather carrying case. The case has a tag on it: E.H.L. The camera is a "Pepsi Cola" edition. "Think Young" is stamped on camera instead of "Polaroid Land Camera". It is most likely a camera model 1000. Where "1000" should have been glued, one finds instead "Diet Pepsi Cola". Pepsi invented the adline "For those who think young" in 1961. It is still used today, most recently in tv commercials featuring Britney Spears.
This information and much more is found on the very useful Land List website.
Original retail price: $39.95. This camera comes with a leather carrying case. The case has a tag on it: E.H.L. The camera is a "Pepsi Cola" edition. "Think Young" is stamped on camera instead of "Polaroid Land Camera". It is most likely a camera model 1000. Where "1000" should have been glued, one finds instead "Diet Pepsi Cola". Pepsi invented the adline "For those who think young" in 1961. It is still used today, most recently in tv commercials featuring Britney Spears.
This information and much more is found on the very useful Land List website.
In Collection(s)
Signedon carrying case: POLAROID
FunctionFor a late 1970s advertisement of this type of camera, see the following YouTube movie and this other YouTube movie.
ProvenanceThis object belonged to Edwin H. Land and came from the Rowland Institute, Harvard University. Gift of the Edwin H. Land Family.